Profitability Calculator

The Profitability Calculator helps you estimate the true profit margin of a product before you invest. Enter the product cost, selling price, shipping, ad spend, and other expenses to see your break-even point and projected profit per sale.

Inputs

• Product cost, What you pay your supplier per unit.
• Selling price, What you charge customers.
• Shipping cost, Per-unit shipping to the customer.
• Ad spend per sale, Your average customer acquisition cost (CPA).
• Platform fees, Payment processing and platform fees (e.g., Shopify, Stripe).
• Taxes, Applicable sales tax or VAT.

Calculating Profitability

1. 1

   Open the calculator

   Click Profitability Calculator in the sidebar.

2. 2

   Enter costs

   Fill in all the cost fields with your best estimates.

3. 3

   View results

   The calculator shows your profit per sale, profit margin percentage, break-even ad spend, and recommended selling price.

4. 4

   Adjust and compare

   Tweak the numbers to see how different pricing or supplier costs affect your margins.